Ladcore, journalists vs. content creators, and the future of dating appsKareem Rahma shares his top Substack postsThis week’s edition of Substack Reads was curated by Kareem Rahma, who writes Another New Thing with Kareem Rahma on Substack. Kareem is the creator and host of the web series Keep the Meter Running and SubwayTakes. He is also a musician and filmmaker, and his book of poetry, We Were Promised Flying Cars, was published in 2020. His most popular posts include “I always forget that I’m old,” “I hate the long hello,” and “Normalize spending a long weekend in Africa.” If you enjoy Kareem’s edition today, be sure to subscribe to his Substack. I have led several fairly interesting lives, mostly contradictory ones. I was born in Cairo, Egypt, but grew up in St. Paul, Minnesota. I majored in journalism but worked in advertising. I live in New York City but reside in the small-town-feeling neighborhood of Windsor Terrace. I am a walking contradiction. And this is why my Substack Reads is going to feel like a splatter painting of interests. Social media wants us to be one-dimensional beings. But we aren’t! At least, I most certainly am not. If you look at a media personality’s social channels, you’ll likely see a cohesive approach to posting. The same thing, over and over and over again, ad nauseam. This is rarely by preference. The algorithm rewards more of the same. That’s why I ultimately started different pages for different projects (such as SubwayTakes and Keep the Meter Running). It’s the only way the algorithm gods will reward me with their blessed likes and views. But I don’t want to always be thinking about maintaining a cohesive look and feel. I am, after all, just a guy. Sometimes I just want to post what I want to post. And that’s why I started my Substack, Another New Thing with Kareem Rahma . For me, Substack is a place to explore the contradictions in my life and the disparate pieces that come together to make me, me. Similarly, I subscribe to a little bit of everything on Substack. “I’m a bitch, I’m a lover, I’m a child, I’m a…” you get the idea. Here are my recommendations. BRANDINGAlex Hartman, aka Nolita Dirtbag, is the unofficial poet laureate of New York City. He’s the Bob Dylan of our time. He’s both the most important person in the room and the least important, and that’s what makes him so dangerous. His Substack is so niche and so specific—that’s what makes it perfect. In this post he gives tips on launching a clothing brand in a way that is both entertainingly sardonic and also sincerely valuable. It’s like that “I don’t think about you at all” meme, but with actually useful tips and strategy thrown in. How to launch a clothing brand in NYC— Nolita Dirtbag in MEDIUM RARE
MEDIAI am guilty of being a content creator. I’m also guilty of interviewing Vice President Kamala Harris and Governor Tim Walz before “the mainstream media” could. That puts me at the center of the ongoing debate about content creators versus journalists. I think it’s a timely discussion, and Taylor Lorenz knows more about content creators than any other journalist, so I consider her the authority on this topic. My take on the journalists vs content creators debate— Taylor Lorenz in Taylor Lorenz's Newsletter
CULTUREThe lad revival is here, and it’s worth exploring why we’re obsessed with it. Jason Diamond’s post deep-dives into all things lad: soccer (“footie” in lad language), Oasis, Guy Ritchie films, and our cultural obsession with “working-class heroes.” It’s freakin’ crazy that Jason single-handedly predicted the Oasis reunion! It’s time for America to embrace the lad— Jason Diamond in The Melt by Jason Diamond
FASHIONLarry and James are the funniest non-comedians ever to host a podcast. Their podcast is ostensibly about men’s fashion, but it’s also about what’s happening in the zeitgeist and pop culture and whatever else pops into their heads. This banger of an episode features the creators and stars of How to Make It in America, one of the most underrated shows of all time. The Bryan Greenberg and Victor Rasuk interview with Throwing Fits— Jay Harris and Lawrence Schlossman in Throwing Fits HUMORFor some reason, this post reminds me of “the good old days.” Back when Tumblr was an independent company not owned by a media conglomerate and the only goal I had in life was to Move To New York City. Things were simple back then. Or at least that’s how they seemed. I always look forward to Mackenzie’s letters because they’re so fun to read. I’m also obsessed with the fact that her newsletter is called “I Will Do Whatever I Want” ... because, #SAME! I'm the biggest victim in the world— Mackenzie Thomas in ★ I WILL DO WHATEVER I WANT ★
TRENDSOne of the main ways I utilize Substack is to stay up to date on trends and news. I have a few select sources that I read daily, much like I would a newspaper—if they hadn’t gone extinct. One of those sources is Casey Lewis’s After School. Her new podcast is great. In this episode she discusses the AI future of dating apps, people inventing meet-cutes, and basically what it’s like to be young and single today. Gen Z Singles Are Hot for Hobbies— Casey Lewis in After School by Casey Lewis
MUSICEvery week, Tyler McCauley pulls together five tracks worth listening to—a mix of new and old songs—and tells you why you should check them out. His Substack is called The Unskippables, and it truly is unskippable! It’s a great way to discover what music’s out there, and I find it particularly helpful for discovering old music I may have missed or new music I might have otherwise ignored. In this week’s roundup, he recommends music from Mount Eerie, Slic, Black Moth Super Rainbow, and a surreal and excellent music video from A$AP Rocky. Full disclosure: Tyler and I are in a band together called Tiny Gun. No deja vu here?— Tyler McCauley in The Unskippables
CELEBRITYWhen I first moved to NYC, Gawker was still alive, and it was one of my favorite places on the internet. I’d visit every morning to see what the snarkiest minds in New York media had to say about niche internet beefs, micro-gossip, and the comings and goings of minor “smart internet” celebrities. Gawker is gone now, and it’s hard to find that voice online. I think Emily comes as close as it gets, and she is my favorite thing to read each morning. I especially love the section of her newsletter called “If we had a water cooler, I’d talk to you about,” which is exactly what it sounds like. Melania Trump is having a good week— Emily Sundberg in Feed Me
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Noteworthy
Inspired by the writers featured in Substack Reads? Writing your own Substack is just a few clicks away: Substack Reads is a weekly roundup of writing, ideas, art, video and audio from the world of Substack. Posts are recommended by staff and readers, and curated and edited by Substack’s editors. This week’s edition was guest-edited by Kareem Rahma, who writes Another New Thing with Kareem Rahma . Got a Substack post to recommend? Tell us about it in the comments. |
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Ladcore, journalists vs. content creators, and the future of dating apps
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