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The Best of Lenny’s Newsletter 2023

The single best way to discover my all-time best stuff across both the newsletter and podcast

Lenny Rachitsky

Dec 12

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👋 Hey, Lenny here! Welcome to this month’s ✨ free edition ✨ of Lenny’s Newsletter. Each week I tackle reader questions about building product, driving growth, and accelerating your career.

P.S. Don’t miss my brand-new swag store (find great gifts for your favorite PM, or yourself) and Lennybot (an AI chatbot trained on every newsletter post, podcast interview, and more) ✨

The end of the year is nigh, and as I do every year (here’s 2021 and 2022), I’ve revisited every single past post and podcast episode (over 400 of them!) and picked out the cream of the crop, organized by their job-to-be-done. This post is now the single best way to find my best stuff across both the newsletter and podcast.

What this collection can help you with:

I want to hone my product skills
I want to grow my product
Help me kickstart and scale my startup
I’m feeling stressed and overwhelmed
I want to accelerate my PM career
I want to learn from how the best companies operate
I want to become a better leader
I need some benchmarks
I need help hiring or interviewing
I want to get better at pricing
I want to get better at sales

To help make this more skimmable, I’ve added a 🎖️ emoji to posts and podcast episodes that are in the top 15 most popular of all time.

To reflect a bit, this was a big year for me. The newsletter nearly doubled (approaching 600,000 subscribers!), the podcast went from essentially nothing to a top 10 technology podcast in the U.S. (with over 3,000 5-star reviews), and the YouTube channel is about to hit 50,000 subscribers. Most amazing of all, the subscribers are increasingly getting together for IRL meetups all over the world:

Lenny’s Newsletter meetups all over the world

My mind is endlessly boggled by how far this newsletter and community have come, and I’m so incredibly grateful to you for participating, reading, sharing, and supporting this work. Thank you, thank you, thank you. The best is yet to come.

🎖️ The Best of Lenny’s Newsletter

1. I want to hone my product skills

2. I want to grow my product

Growth strategy
1. The Racecar Growth Framework
2. Choosing your north-star metric 🎖️
3. Winning at SEO (plus podcast) 🎖️
4. Winning at content-driven growth
5. Picking a wedge
Come up with growth ideas
1. Growth ideas
2. Generating buzz
Optimize funnels
Marketing
B2B growth
B2C growth
Marketplace growth
1. Developing a growth model and marketplace growth strategy, with Dan Hockenmaier (Faire, Thumbtack, Reforge)
2. Marketplace lessons from Uber, Airbnb, Bumble, and more | Ramesh Johari (Stanford professor, startup advisor)

3. Help me kickstart and scale my startup

Guides
1. How to kickstart and scale a B2B business (7-part series) 🎖️
2. How to kickstart and scale a B2C business (6-part series) 🎖️
3. How to kickstart and scale a marketplace business (8-part series)
4. A guide for finding product-market fit in B2B 🎖️
5. A guide for finding product-market fit in B2C
Improve your execution
Fundraising

4. I’m feeling stressed and overwhelmed

5. I want to accelerate my PM career

Fundamentals
Inspiration
What’s changing in product management
Getting promoted

6. I want to learn from how the best companies operate

Brian Chesky’s new playbook 🎖️ ← Most popular podcast episode of all time
How Duolingo reignited user growth 🎖️ ←Most popular post of all time
How they build product
1. How Linear builds product (plus podcast) 🎖️
2. How Shopify builds product 🎖️
3. How Ramp builds product (plus podcast) 🎖️
4. How Notion builds product
5. How Duolingo builds product
6. How Figma builds product (plus podcast) 🎖️
Additional inside stories from great companies
Learning from failure
1. Lessons learned from a startup that didn’t make it
2. Lessons from going freemium: a decision that broke our business

7. I want to become a better leader

8. I need some benchmarks

9. I need help hiring or interviewing

10. I want to get better at pricing

11. I want to get better at sales

For more fun, check out Lennybot, or browse the entire archive of posts (sorted by popularity).

Thank you for another great year 🥂

👀 Hiring? Or looking for a new job?

I’m piloting a white-glove recruiting service for product roles, working with a few select companies at a time. If you’re hiring for senior product roles, apply below.

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Sincerely,

Lenny 👋

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